1.	Your web pages must be easy to find. A web site that is invisible is of no use to either the site or the user. To keep your web site in full view, in broad daylight, we can register your site with all major search engines: Google, MSN, AOL, and Yahoo to name just a few.
2.	Your web page must be up to date. A web site that has not been attended to regularly has old information that can be stale and unattractive. Maintaining a web site requires a lot of time devoted to upkeep and updates. Provide the surfer with fresh information as often as you can - this will keep him/her coming back to your site! Successful sites always contain fresh information and pages never appear neglected. MediaUSA will be there to update your information upon your request.
3.	Your web page must be content-rich. Colors & graphics are important, but Content is what keeps visitors coming back. Content! Content! Content!
4.	Your web page must flow. From when your page first loads, navigating around in, through and back around again must be easy for the user. Don't make him work for it! You must make the visitor feel welcome by allowing fast, easy access to every part of your site. Only easy to use sites with fresh content get repeat visitors.
5.	Your web page must have something to offer. Answer your Email! Make available certain services, links, and relative information for free, along with your marketable product/services. MediaUSA understands that knowing who to link is just as important as how to link.
6.	Your web page personnel must be responsive. We are a design company that deals with you in person and will give excellent service to you and your site. Incomplete and incorrect information or dead end links are a real turn off to the user. The user is at your site. Give them what they are looking for or they will look elsewhere.
7.	Your web page must have support from your entire organization. Let the guys in marketing have some input. How about some help from sales? Or Human Resources & Accounting? When the organization as a whole supports the web site, you will be more successful.
8.	Your web page must be interactive. Give your customers the opportunity to take a proactive approach to your site. Identify your market. Gather information about your users, then you will be better prepared to further update & design your page to fit their needs. Newsletters, email, contests, surveys, and the like are all useful for gathering information. Your site is a marketing channel intertwined with all promotional material, business cards, etc.., as well as TV, radio, newspapers, magazines and other media sources.
9.	Your web page must be well designed & well balanced. Text and graphics each have their vital roles to play in making your page user-friendly. Too much text and it can be dull. Too many graphics and it will take too long to load. Well placed graphics with informative, concise text will give a balance and readability to your page. Colors and backgrounds should be used in a manner consistent with your company's image and customer profile. Hot pink is not right for everyone. Be selective!
10.	Your web page must get you noticed. A web site is the first and best way to advertise on the Internet. Your site allows you to tell your story in the manner you desire. Email, mailing lists, user groups, links, etc.. are all additional ways that you should consider to advertise yourself. Reach your customers across town or across the country. Be sure to use all of there resources that will benefit you. Keep in mind that the list of opportunities changes daily. Which fit best for you?
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